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2022 Winners

WINNERS – Order Your Extra Trophies ›

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CAMPAIGN AWARDS

Best Brand Engagement Campaign

 

Gold Winner:
Buddy Media Group & musicMagpie #mountrecyclemore

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Silver Winner:
Buttermilk Agency x Gopuff


Bronze Winner:
IOC x Coca-Cola – #IBelongHere – Ogilvy UK

Best Cause-Led Campaign

 

Gold Winner:
THE FIFTH x YouTube Originals: Pride

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Silver Winner:
Bee Influence x Greenpeace “Tesco Destroys Forests” Campaign


Bronze Winner:
Meta x Billion Dollar Boy: Creator For Causes

Best Long Term Partnership

 

Gold Winner:
Collectively + QuickBooks

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Silver Winner:
OMD Create x Channel 4


Bronze Winner:
TATAM x Babbel

Best Multi-Channel Campaign

Post For Rent

Post For Rent is a diverse, Influencer Marketing focused group, with its own tech assets, a full-service agency department, MCN and Talent Management powerhouse with exclusive network partners in Greece, Turkey, Pakistan and GCC.

https://www.postforrent.com/

Gold Winner:
PrettyGreen: Nerf Upload

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Silver Winner:
PrettyGreen: Play-Doh Home Protection Service


Bronze Winner:
The Smear Word – Mind+Matter – Roche Diagnostics

Best Social Commerce Campaign

Billion Dollar Boy

Billion Dollar Boy (BDB) is a global creator marketing agency delivering creator-first advertising, harnessing the creativity and influence of millions of creators globally through our technology platform. BDB was among the first global influencer agencies and we specialise in and view influencer marketing as a discipline, not an add-on. In the past year alone, we have published 15,700 adverts across META and TikTok and worked with over 2,000 influencers. BDB works with some of the world’s most recognisable brands like L’Oreal, Heineken and King, with offices in London, New York and New Orleans. Our global team of 120+ speaks 38 languages and operates across 65 territories.

https://www.billiondollarboy.com/

Gold Winner:
FansRevenue

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Best Use of a Small Budget

Takumi

TAKUMI is a leading global influencer marketing agency which offers influencer-led creative solutions for brands, enabling them to connect with audiences across social media in-depth and at scale. Driven by creativity, talent, data, technology and strategic expertise, TAKUMI specialises in providing unparalleled influencer marketing insights and knowledge from over 3,000 campaigns and more than 6 years of leading brand partnerships, with the likes of Clarins, Kellogg’s, Visa, and Mercedes. With a multi-market, multi-platform service, TAKUMI works with thousands of curated content creators to deliver compelling, innovative campaigns which spark meaningful conversations with audiences

https://takumi.com

Gold Winner:
Schell Games, I Expect You To Die 2

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Silver Winner:
#BringBackBrum x borne


Bronze Winner:
Disrupt

Best Use of Affiliate Marketing

Acceleration Partners

Founded in 2007, Acceleration Partners is the recognised leader in partnership marketing and a five-time International Performance Marketing Award (IPMA) winner in the “Best Performance Marketing Agency” category. Acceleration Partners manages programmes in 40 countries for more than 170 brands including Target, Noom, Redbubble, ButcherBox, and Boll & Branch.  .

https://www.accelerationpartners.com/

Gold Winner:
gen.video | Hewlett-Packard – Omen & Victus Gaming Laptops

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Silver Winner:
JANE


Bronze Winner:
DMi Partners and impact.com transform TUSHY’s bottom-heavy affiliate program

Best Use of Data

Influencity

Influencity provides 60+ features to manage multiple campaigns at the time, saving time and increasing your ROI. Influencity’s software allows you to manage any type of campaign or collaboration from the beginning to the end, on a single platform. Search in a few minutes among 55+ million influencers, updated in real-time, distributed globally in the top social networks. 20+ search criteria to filter influencers and their audiences. Analytical influencer view necessary also to discard fake influencers. Custom campaign workflows, automated tasks, and advanced campaign reporting. Founded in 2014, Influencity works with customers in more than 17 countries, including agencies like IPG, Havas Media and Ogilvy, and also with brands like Nestle, Johnson & Johnson and Mattel.

https://influencity.com/?matchtype=e&campaign=17325912718&content=599965208299&keyword=influencity&gclid=CjwKCAjwp7eUBhBeEiwAZbHwkcNNssB8hZHw-043bY9c4TLfYgtlwsTzxFy5j2lGl1HCxCEJNNrKchoCwn8QAvD_BwE

Gold Winner:
TATAM x Adobe Lightroom

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Silver Winner:
PrettyGreen: Nerf Upload


Bronze Winner:
LTK x River Island

Most Creative Influencer Marketing Campaign

eaeo

each & everyone,  A modern social influence agency that forges meaningful relationships with content that inspires action through social media. 
It is an agency born at a time when people care more about the opinions of influencers than what is sold through polished advertising campaigns. Good content is a language, not an advert. We use it to help influence a brand’s energy online.
each & everyone works with many global brands such as WarnerBros, Netflix, Sony and more, offering guaranteed results by combining insights, EQ and strategic creativity

https://eaeoglobal.com/

Gold Winner:
Pepper Studio presents: Cineworld Christmas Gifting Range: #TingleBells & #CinemASMR

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Silver Winner:
PrettyGreen: Nerf Upload


Bronze Winner:
Fanbytes by Brainlabs x Public Health England: Changing Gen Z Behaviours In Response To Covid-19

Most Effective Campaign for ROI

GRIN

GRIN is the pioneer behind the world’s first Creator Management platform, designed for the next generation of brands who recognize that, in the creator economy, authenticity is everything. Our platform supports every brand’s journey to connecting with consumers through authentic creator relationships and is listed #1 across all top review sites including Capterra, G2 Crowd, and InfluencerMarketing Hub. Thousands of the world’s fastest-growing brands – including SKIMS, Allbirds, Mejuri, and MVMT – use GRIN to make creators feel like trusted, empowered partners and work with them to build their brands into household names. Together, we are revolutionizing the Creator Economy.

https://grin.co/

Gold Winner:
LTK & Abercrombie & Fitch Brand Transformation

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Silver Winner:
Pepper Studio & Future: The Week & The Week Junior


Bronze Winner:
Eva NYC

Most Effective Collaboration

 

Gold Winner:
HP Custom Content

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Silver Winner:
PrettyGreen & What They Said: Pantene Miracles Silky and Glowing


Bronze Winner:
Lightfox Games and Tribe Gaming

VERTICAL AWARDS

Best Automotive Campaign

 

Gold Winner:
Ford – Van Life: Provider of Freedom – Ogilvy France

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Best Family and Parenting Campaign

 

Gold Winner:
PrettyGreen: Nerf Upload

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Silver Winner:
Carousel turns up the volume for L.O.L. Surprise! Dance Dance Dance Launch

Best Fashion and Style Campaign

 

Gold Winner:
ITB x UGG FEEL EMEA Influencer Campaign

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Silver Winner:
LTK x River Island


Bronze Winner:
LTK x MATCHESFASHION

Best Food and Drink Campaign

 

Gold Winner:
Buttermilk Agency x Graze: That’s a Graze Idea

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Silver Winner:
Billion Dollar Boy x Walkers Lunch #CrispIN #CrispOUT


Bronze Winner:
Digital Voices x Yoplait: Moments of Gold with YouTube Shorts

Best Gaming Campaign

Eternal

Gold Winner:
Fortnite’s Rift Tour featuring Ariana Grande Influencer Activation

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Silver Winner:
The Goat Agency: Crash Bandicoot: On The Run


Bronze Winner:
Digital Voices x JUMP x D&D

Best Health and Beauty Campaign

Tribe Dynamics A CreatorIQ Company

Tribe Dynamics, a CreatorIQ Company, is the most comprehensive influencer marketing analytics platform. We help beauty, fashion, and lifestyle brands drive and measure high-impact digital earned media at scale. In September 2021, Tribe Dynamics was acquired by CreatorIQ, an all-in-one solution to unlock the potential of the Creator Economy and grow, manage, scale, and measure your influencer marketing program. Together, we offer the leading influencer marketing software for iconic brands and businesses. Find out more at https://www.creatoriq.com/   

https://www.tribedynamics.com/trial-landing?utm_source=google&utm_medium=cpc&utm_campaign=1785061385&utm_content=73010753241&utm_term=tribe%20dynamics&hsa_net=adwords&hsa_grp=73010753241&hsa_mt=e&hsa_tgt=kwd-408746258783&hsa_kw=tribe%20dynamics&hsa_src=g&hsa_acc=9394608292&hsa_cam=1785061385&hsa_ver=3&hsa_ad=344683286148&gclid=CjwKCAjwsJ6TBhAIEiwAfl4TWGaOEo-pTJmEK41LFDhdVun4nkT_iNMulq5W7HOqDkdis_R6s_FPXhoC_DsQAvD_BwE

Gold Winner:
Eva NYC

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Silver Winner:
Billion Dollar Boy x SK-II – “The Power of Pitera”


Bronze Winner:
Buttermilk Agency x Sanctuary Spa: This Counts

Best Home and Garden Campaign

 

Gold Winner:
Awin & B&Q: Choosing Change

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Silver Winner:
MuteSix, BarkBox

Best Sport and Fitness Campaign

 

Gold Winner:
Tour De Joy – Ogilvy UK

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Silver Winner:
Ogilvy US x IHG: EVEN Hotels


Bronze Winner:
Flora & Ready10 – Get Towns Active 2021: building brand equity through influencer engagement

Best Telecoms Campaign

 

Gold Winner:
Samsung Business – #JoinTheFold – Ogilvy UK

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Silver Winner:
Leaders & Samsung 2021 – #We_Are_Samsung

Best Travel Campaign

 

Gold Winner:
Digital Voices x Trainline: Freedom Day 2021

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Silver Winner:
Ogilvy US x IHG: avid hotels

AGENCY AWARDS

Best Boutique Influencer Marketing Agency

Leaders
  • The world’s leading influencer marketing group.
  • Leaders developed solutions to fully monetize the influencer marketing ecosystem.

https://ldrsgroup.com/

Gold Winner:
The Good Egg

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Silver Winner:
Pepper Studio: Best Boutique Influencer Marketing Agency


Bronze Winner:
Buttermilk Agency – Global Influencer Marketing Specialists

Best Large Influencer Marketing Agency

Influencity

Influencity provides 60+ features to manage multiple campaigns at the time, saving time and increasing your ROI. Influencity’s software allows you to manage any type of campaign or collaboration from the beginning to the end, on a single platform. Search in a few minutes among 55+ million influencers, updated in real-time, distributed globally in the top social networks. 20+ search criteria to filter influencers and their audiences. Analytical influencer view necessary also to discard fake influencers. Custom campaign workflows, automated tasks, and advanced campaign reporting. Founded in 2014, Influencity works with customers in more than 17 countries, including agencies like IPG, Havas Media and Ogilvy, and also with brands like Nestle, Johnson & Johnson and Mattel.

https://influencity.com/?matchtype=e&campaign=17325912718&content=599965208299&keyword=influencity&gclid=CjwKCAjwp7eUBhBeEiwAZbHwkcNNssB8hZHw-043bY9c4TLfYgtlwsTzxFy5j2lGl1HCxCEJNNrKchoCwn8QAvD_BwE

Gold Winner:
Fanbytes by Brainlabs – Helping Brands Win The Hearts Of Gen Z

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Silver Winner:
SEEN Connects


Bronze Winner:
THE FIFTH

TECHNOLOGY AWARDS

Best Influencer Marketing Platform

IMAI
  • IMAI (InfluencerMarketing.AI) is an Awards Winning Influencer Marketing Technology. IMAI helps to discover influencers, providing access to in-depth insights, demographic and psychographic data for over 130 million influencers, which is the largest database in the world. 
  • The platform Including unique insights such as Story views, Link clicks, Audience overlap, and other KPIs to predict ROI.
  • IMAI offers complete White Label automation solutions.

https://influencermarketing.ai/

Gold Winner:
Captiv8

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Silver Winner:
GRIN


Bronze Winner:
Influencity

Best Influencer Marketing Technology

 

Gold Winner:
ThisThat

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Silver Winner:
Captiv8 Content Boosting Suite


Bronze Winner:
Pixlee for Creators

Industry Choice of SaaS or Technology

 

Gold Winner:
ThisThat

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PLATFORM AWARDS

Best Multi-Platform Campaign

 

Gold Winner:
Pepper Studio presents: Cineworld Christmas Gifting Range: #TingleBells & #CinemASMR

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Silver Winner:
Buttermilk Agency x Dior: The Art of Gifting


Bronze Winner:
IOC x Coca-Cola – #IBelongHere – Ogilvy UK

Best Use of Instagram

 

Gold Winner:
Flora & Ready10 – Get Towns Active 2021: building brand equity through influencer engagement

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Silver Winner:
Meta x Billion Dollar Boy: Creator For Causes

Best Use of TikTok

CreatorIQ

CreatorIQ is the most trusted software to unify and power advanced influencer marketing for the world’s most innovative enterprises. Its Intelligence Cloud facilitates data science-enabled creator discovery, streamlines workflow, ensures brand safety, and drives meaningful measurement. AB Inbev, Airbnb, Calvin Klein, CVS, Disney, H&M, Sephora, and Unilever are just some of the brands that utilize CreatorIQ’s platform to drive real business results across their influencer marketing ecosystems. 

Founded in 2014, CreatorIQ is headquartered in Los Angeles with offices in New York, Chicago, London, and Ukraine. In September 2021, CreatorIQ acquired Tribe Dynamics, the leading influencer marketing platform helping passion driven brands drive digital earned media. For more information, visit CreatorIQ.com.

https://www.creatoriq.com/about

Gold Winner:
Rimmel London x Storm Models #DiscoverMe TikTok Creator Search

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Silver Winner:
Awin: Using TikTok to give Etsy’s Mother’s Day sales a ‘boost’


Bronze Winner:
MediaCom #BeBold

Best Use of YouTube

Tagger

Tagger is a powerful, intuitive, end-to-end influencer marketing platform and creator listening engine revolutionizing the industry. With direct relationships with all major social media platforms, as well as exclusive access to billions of valuable data points, Tagger provides users with invaluable discovery capabilities, research and analytics, and customizable reports. The platform allows brands, agencies, and media companies to plan campaigns, measure popularity, discover and activate influencers, and report what matters most. 2-Time WINNER of “Best Influencer Marketing Platform” at the 2021 & 2019 Influencer Marketing Awards, WINNER of “Best Influencer Marketing Platform” at the 2020 Digiday Technology Awards, named “Best Influencer Marketing Company” at the MarTech Breakthrough Awards in both 2019 & 2020, Tagger’s SaaS solution provides an up-leveled and streamlined influencer marketing experience, empowering users to maximize their ROI with ease.

https://www.taggermedia.com/

Gold Winner:
THE FIFTH x YouTube Originals: Pride

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Silver Winner:
Reach Agency x HULU — Only Rudy’s in the HULU building


Bronze Winner:
Adobe x Ketchum – YouTube Programme 2021

TEAM AWARDS

Best Team in Influencer Marketing

 

Gold Winner:
Collectively

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Silver Winner:
THE FIFTH


Bronze Winner:
The Influencer Shop at Ogilvy

Rising Star

TATAM Digital

Tatam.Digital is a global, award-winning, influencer marketing agency focused on the lower funnel. Tatam runs influencer-driven user acquisition campaigns for subscription-based apps and D2C e-commerce brands using its own developed methodology and tools, to pursue, measure, and deliver results comparable to other paid media efforts (CPI, CPA, CAC, ROAS). Tatam’s strength is in its ability to scale across 17 markets and 9 languages, only in 2021 deployed +4500 sponsorships with +3500 influencers.

https://www.tatam.digital

Gold Winner:
Olivia Prendergast – Ogilvy

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OUR 2022 SPONSORS

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