Best Cause-Led Campaign
About the Award
Judges will reward a smartly executed cause-led campaign for a charity or initiative that has a good or progressive cause at its heart. The winning campaign will show innovative, creative thinking.
Entry Guidance: The entry may be led by a brand or agency, or in collaboration with a technology and/or creator. The activity could be a one-off or ongoing campaign and there are no physical borders. i.e. the activity can take place in any worldwide region or country.
2021 Gold Winners

PrettyGreen and Pantene present: My Hair Wont Be Silenced
Download the Entry Kit
Containing essential guidance, entry criteria and judges tips.