Best Cause-Led Campaign


About the Award

Judges will reward a smartly executed cause-led campaign for a non-profit or charity that has a good or progressive cause at its heart. The winning campaign will show innovative, creative thinking.

Entry Guidance:

The entry may be led by a brand or agency, or in collaboration with a technology and/or influencer. The activity could be a one-off or ongoing campaign and there are no physical borders. i.e. the activity can take place in any worldwide region or country.

2020 Gold Winners

MSL and Huawei

MSL and Huawei

Download the 2020 Book of the Night

Learn why they won and how you can take the trophy this year