About the Awards

Now coming up to it’s 6th year, the Global Influencer Marketing Awards (GIMAs) hosted by Hello Partner are centered around:

Celebrating Effective, Creative and Inclusive Collaborations that Authentically Connect Brands with Consumers.

The Global IMAs mission is to reward individuals, teams, and campaigns that have pushed boundaries, and above all delivered excellence across the board during the last 12 months.

The awards were established in 2018 to recognise best in class activity, rewarding campaigns which demonstrate creativity and innovation, alongside delivering superior results.

As much as this industry is automating and innovating, we maintain that the IMAs seek to honour not only the innovative campaigns that have truly made a difference, but the influencer partnerships that have made campaigns so effective in reaching consumers, and the teams that have worked hard to execute them.

The awards span the breadth and depth of influencer marketing and the creator economy, and much like the industry, are constantly evolving. This year’s GIMAs will be debuting in 3 new categories:-

Best Micro-Influencer Campaign

Best Use of UGC

Talent Agency of the Year

The awards are global in nature and open to brands, agencies, creators and technology providers. With an international jury of experts and peers debating and determining who will take home gold, silver and bronze awards at our ceremony on July 18, 2024 in London.

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