About the Awards

Now in its 3rd year, the Influencer Marketing Awards (IMA) have a simple mission:

Shine a light on exceptional Influencer Marketing campaigns that showcase exceptional planning, execution, creativity and innovation.

The IMA seeks to recognise and reward:

Agencies and platforms that are helping brands to plan, smartly execute and measure their influencer marketing campaigns. Either as a standalone campaign or as part of a multi-channel effort.


We endeavour to recognise those within Influencer Marketing who seek to improve the wellbeing and potential of the community and elevate voices that represent the future of the channel.


Recognise successful collaboration with brands to curate joined-up campaigns that win heart and minds in addition to meeting specific objectives.


The Judging Process

The awards are judged by an experienced, independent panel, comprised of the brightest minds and change-makers from across the globe.

Judges are allocated around 3 or 4 categories, which are judged independently before being discussed at a judging day – giving the opportunity to challenge and debate who should be thrust into the spotlight.

The Ceremony

In a pre-covid world, the awards night itself acts as the perfect chance to toast to the industry’s finest achievements, whilst providing an evening of networking and celebrating with friends old and new. The industry’s leading agencies, brands, influencers and technologies to come together and forge relationships during an evening of celebration, fine dining and dancing; to a backdrop of glitz and glamour.

Our 2021 ceremony will be broadcast virtually, giving us the opportunity to maximise a glocal audience of around 3,000 industry professionals eager to discover a best-in-class strategy.

Celebrating Great Work Year-Round

The Book of the Night produced each year alongside winner’s Q&A published on Talking Influence each year provides fantastic coverage for winners. Helping to inspire brands to embrace the channel further.

Our Background

The IMAs are presented by Talking Influence, a subsidiary of PerformanceIN. We’ve organised award ceremonies for over 15 years for the Performance Marketing community. Not only do we know how to put on a great event, but we also understand how to celebrate the fantastic work, companies and the campaigns they execute.

For more information, please visit the FAQs page.

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