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Best Use of Data

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About the Award

Effective data analysis underpins many successful digital marketing campaigns. Judges are seeking to reward an influencer campaign that has demonstrated the application of meaningful data and insights, whether 1st, 2nd or 3rd party to facilitate smarter campaign decisions and performance.

Entry Guidance:

This category may be entered directly from a brand / agency or by a technology provider in conjunction with an agency, influencer, media owner or brand.

2021 Gold Winners

Citizen Relations Zevo Marketing Moneyball: Using Data to Change the Game

Citizen Relations Zevo Marketing Moneyball: Using Data to Change the Game

Download the 2021 Book of the Night

Learn why they won and how you can take the trophy this year

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