Most Effective Collaboration or Partnership

About the Award

Judging will be seeking evidence of successful research and execution of a collaboration or partnership between two or more parties for an influencer marketing campaign.

The collaboration, whether for an individual or long term partnership should demonstrate how each party added value to the collaboration and contributed to its success. 

Entry Guidance: The collaboration could be between two i.e. brand and creator, or a combination of parties, i.e. brand, agency, technology and creator.