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The Judging Process

The awards will be judged by an international panel of carefully selected individuals, all of whom sign a Non Disclosure Agreement (NDA) and are vetted for any conflicts of interest.

Usually our panel consists of around 30 international judges. Judges will be allocated on average 3 or 4 categories to judge.

After being scored individually using set criteria for each category, a judging day hosted in London will take place two weeks later. International judges will join via Skype to debate, challenge and decide upon a winner.

After much deliberation a single Bronze, Silver and Gold is awarded. Judges reserve the right to only provide a winner if they deem it necessary.

Entries must adhere and understand the following:

  • All submissions must be submitted online
  • Submissions must be received by the final deadline to qualify
  • Entries that go beyond two pages of A4 will be disqualified
  • Do not use a font size smaller than 8 point
  • Entries that include the use of illegal media or practices will be disqualified
  • Judges reserve the right to re-allocate entries into another category if deemed appropriate
  • We are unable to offer feedback on specific entries
  • Entrants accept that any information provided that has not been marked ‘Judges Eyes Only’ may be published during or after the awards ceremony
  • The judges' decisions are final
  • The bulk of the work must have been carried out in the 12 months leading up to the entry deadline of Wednesday 23 January.


It is very important that you provide objectives and campaign results (including ROI when appropriate), without these the judges cannot measure the success of your campaign and you may lose out on points otherwise easily gained.

We understand that this information is of a sensitive nature and therefore all judges will be required to sign a Non Disclosure Agreement. Any sensitive information should be marked ‘Judges Eyes Only’ and highlighted in yellow.

Once the application process has been completed all judges are cross-referenced for conflicts before judging commences and any issues, no matter how small will be taken seriously both for our reputation and your peace of mind.

If you have any questions regarding commercial confidence please call Matthew Wood on +44 117 990 2940.

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Dates for your calendar

  • 11.09.18 Entries open
  • 11.01.19 Earlybird entries closed
  • 21.01.19 Final entry deadline
  • 21.02.19 Shortlist announced

  • 26.03.19 Awards ceremony

Industry testimonial

“The IMA's seek to reward and recognize brilliant campaigns, delivered creatively and transparently – We can't wait to get started! ”

Matthew Wood, Founder
— Influencer Marketing Awards