All heads turn to campaign ROI (in monetary terms) as judges will reward an exceptional campaign that has transparently measured campaign ROI, demonstrating brilliant returns based on the budget allocated.
Entry Guidance This award focuses solely on monetary ROI on the budget allocated. Please include your total budget for the campaign in addition to the ratio of return, for example, a 12:1 return. Don’t forget to provide evidence to set yourself apart from your peers. Full entry guidance and the judging criteria can be found in the entry pack.
“The IMA's seek to reward and recognize brilliant campaigns, delivered creatively and transparently – We can't wait to get started! ”Matthew Wood, Founder
— Influencer Marketing Awards
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