Joined-up-thinking and smart execution of a campaign will be imperative for a a category that will recognise how budget assigned to influencer marketing has assisted a brands multi-channel campaign.
Entry Guidance As with all categories, you’ll find the judging criteria within the entry pack. Judges will not necessarily reward the number of channels involved, but the influence and smart execution of the campaign that has demonstrated the power of the channel against and/ or in conjunction with the wider digital mix.
“The IMA's seek to reward and recognize brilliant campaigns, delivered creatively and transparently – We can't wait to get started! ”Matthew Wood, Founder
— Influencer Marketing Awards
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