Talent Agency of the Year
About the Award
This award celebrates the talent agency that has set the standard for representing and empowering creators and influencers. It recognises agencies that excel in connecting talent with opportunities, fostering innovation, and delivering outstanding value for both creators and the brands they work with.
Entries should highlight the agency’s role in shaping the careers of its talent and contributing to the growth of the creator economy.
Influencer is the originator of influencer marketing. Founded by YouTube creator Caspar Lee and entrepreneur Ben Jeffries in 2015, the agency combines creativity, data, and technology with a unique ‘people power & platform power’ approach. As an Official Global Marketing Partner of TikTok and Meta, Influencer leverages proprietary technologies and partnerships to enable real-time, accurate reporting and impactful campaigns. From global brand launches to shifting perceptions, the agency delivers outcomes that drive businesses forward. With 140+ experts across Europe, North America, and the Middle East, Influencer has executed thousands of campaigns for brands like Google, Coca-Cola, and Amazon, championing ‘True Human Influence’ with measurable results.
2025 Finalists
Connect Management is the Creator’s Agency: Shifting Influence, Building Legacies
By: Connect ManagementShine Talent Group is growing creator incomes from the ground up
By: Shine Talent GroupSixteenth – Beyond Fifteen Minutes of Fame
By: Sixteenth, part of the Whalar GroupTalent Agency of the Year // Insanity – Proud to be a B Corp
By: Insanity
