Bex is a global influencer marketing leader with 16+ years’ experience driving strategy across fashion and beauty brands. She is known for building culturally relevant, creator-first programmes that deliver brand impact at scale.

As Global Social Influencer Marketing Manager at Dove, she leads the brand’s influencer strategy, embedding creators at the heart of marketing and shaping campaigns such as #Faceof10 and #SharetheFirst – bringing Dove’s purpose to life through culturally resonant storytelling.