Most Effective Integrated Campaign
About the Award
Judges are looking for an effective integrated / multi-channel campaign that includes influencers or creators.
The inclusion of which would have had a significant impact on the success of the overall performance for the brand.
Entry Guidance: This category may be entered directly from a brand / agency or by a technology provider in conjunction with an agency, creator, media owner or brand.
The Goat Agency is a global, award-winning social media and influencer marketing agency. Since 2015, we have worked with, retained and scaled some of the world’s most exciting brands, delivering social and influencer campaigns in over 70 countries and 28 languages. Our expertise has grown beyond influencer marketing into full-service social media marketing, including social media strategy, paid media activation, content production and social commerce. In 2019, we were named Europe’s Fastest Growing Agency by Adweek and for the past two years, we have been shortlisted for Social Media Agency of the Year at the Campaign Global Agency Awards. As of 2024, we have over 350 employees across 35 local markets, and continue to deliver award-worthy work for the likes of Arla, Dell, Kraken Rum, Mars Wrigley, Natwest, NIVEA, Tesco and Unilever.
2024 Silver Winner
Getting Gen Z to say ‘I Do’ to MAFS UK.
By: OMD UK2024 Bronze Winner
CeraVe – Michael CeraVe
By: WPP Onefluence, led by Ogilvy NA2024 Finalists
Building Buzz for Twisted Metal During Entertainment Strike with Influencer-First Approach
By: WpromoteCeraVe – Michael CeraVe
By: WPP Onefluence, led by Ogilvy NAGarnier Fructis – Fill Me In
By: WPP Onefluence, led by Ogilvy NAGetting Gen Z to say ‘I Do’ to MAFS UK.
By: OMD UKPlay-Doh Restaurant of Imagination
By: PrettyGreenSee Great Britain Differently: VisitBritain, Tripadvisor and Pepper
By: Pepper AgencyTaking Zuru Toys viral XSHOT INSANITY blaster to the next level
By: Zuru ToysThe Coca-Cola Company – Coke Zero #TakeATaste Burst 2 – Ogilvy London
By: Ogilvy London