LinkedIn

As Global President, Alex oversees clients, business growth, and strategy for The Goat Agency, the world’s largest influencer agency and WPP Media’s dedicated influencer arm. Having joined Goat as employee number 3 ten years ago, Alex has been instrumental in driving forward not just the Goat business, but the influencer industry as a whole. Throughout his career, he has overseen major clients and award-winning influencer work for the likes of Dell, Unilever, NIVEA, Amazon, 3M, Tesco andFormula E.

LinkedIn

Bex is a global influencer marketing leader with 16+ years’ experience driving strategy across fashion and beauty brands. She is known for building culturally relevant, creator-first programmes that deliver brand impact at scale.

As Global Social Influencer Marketing Manager at Dove, she leads the brand’s influencer strategy, embedding creators at the heart of marketing and shaping campaigns such as #Faceof10 and #SharetheFirst – bringing Dove’s purpose to life through culturally resonant storytelling.

LinkedIn

Bita manages the Disney+ growth marketing influencer program in the Europe, Middle East and Africa region. Prior to joining Disney, Bita was the Global Celebrity & Influencer Lead at Bumble, where she oversaw all key talent and entertainment partnerships in 11 regions. Her career has also spanned roles at Dentsu and TikTok, and she was recently listed in Forbes 30 under 30 Europe, Marketing 2025.

LinkedIn

Candice Bresler is a digital and influencer marketing strategist with over a decade of experience across content, social media, and brand partnerships. As a founding member of the influencer division at Dentsu Creative South Africa, she has worked with leading global brands including NIVEA, TikTok EMEA and Mastercard, developing and delivering data-driven campaigns that drive both engagement and measurable business impact. Her expertise spans end-to-end influencer marketing, from strategy and creator selection to campaign execution, performance optimisation and reporting.

LinkedIn

Carina has been working in influencer marketing since 2015, with roles in across agency, ecommerce and talent management. Having spent most of her career in London, she has led teams to deliver global campaigns for brands such as Selfridges, Karl Lagerfeld, Bondi Sands, Marks & Spencer, Simply Be, amongst others. In 2023, she returned to her native Brazil and launched ARETEH Creators, a talent management agency focusing on influencers who stand for a positive connection with their followers. She believes in driving meaningful conversations online through creative collaboration.

LinkedIn

With over 9 years’ experience working in influencer and sports marketing across different territories and industries, Chris has built expertise in managing creators of all sizes and specialities. Starting at Gymshark’s hugely successful creator programme, he led EMEA influencer marketing for lululemon, before taking on a new challenge at BURGA, leading their global paid creator marketing team.

LinkedIn

LinkedIn

With over a decade of experience shaping global strategy and partnerships at the intersection of retail and technology, Hannah is the Head of Fashion & Beauty Strategic Partnerships at Pinterest. Guiding partners through Pinterest’s ever-evolving ecosystem, Hannah empowers them to unlock the platform’s full creative potential, leading content and community strategy amongst merchants, creators, and publishers.

LinkedIn

Hayden is the Head of Sport at InterTalent, where he leads and has built the agency’s sports division, working across digital-first talent, broadcasters, and culturally relevant creators.
Hayden oversees the development of some of the biggest names in sport, and has spoken at industry events such as MAD//Fest and Broadcast Sport.

LinkedIn

Hayley is Managing Partner at Hello Franses!, with over a decade of experience in digital marketing and influencer strategy. She played a key role in establishing the agency in May 2025 and has built and scaled influencer offerings across several agencies.

Her expertise spans social, influencer and integrated communications, with a strong track record of delivering insight-led campaigns for major blue-chip brands. She is known for creating impactful partnerships that drive both brand relevance and measurable results.

LinkedIn

Heidi has been working in influencer marketing since 2015 and has evolved with the ever-changing landscape. She has grown in her career, from a Junior Account Executive who had never drafted a contract before, to leading an entire team and building a department from the ground up. She’s worked with thousands of creators, across hundreds of campaigns for several different clients in varying industries. She has supported campaigns ranging from standard content creation, co-branded products, in-person activations/events and photoshoots. She has vast experience in fully integrated campaigns, working closely with other channels to ensure creator content is being utilized to its full potential and finding ways to drive success through influencer marketing. Heidi is currently the Director of Influencer Marketing at Mekanism. She’s previously worked at performance-branding agency, WITHIN, and PR agencies Harrison & Shriftman, UEG and PMK-BNC. She has worked with major brands including Adobe, Charles Schwab, Playboy.com, BACARDÍ, ASICS, Samsung, American Express, Stella Artois and more.

LinkedIn

Izzi is a creator economy and brand strategist who helps ambitious companies convert attention into long-term commercial value. Working at the intersection of brand building and creator strategy, she partners with global brands and high-growth startups to transform audience connection into owned IP and lasting equity.

Her expertise spans tech, sport, and beauty, with a specialised focus on developing creator ecosystems, athlete strategies, and scalable marketing engines. Her focus is always on work that moves businesses forward in EMEA, ANZ and US markets.

LinkedIn

Jeanette is the Founder of BEYONDinfluence, an innovative influence marketing agency dedicated to advancing clients’ marketing strategies in the digital era.

She has tapped emerging social technologies for small and Fortune 500 companies globally in the automotive, luxury, and consumer product industries.
Recognized for her contributions, she has been named one of the TOP 50 Global Influencer Marketing Professionals and Global Top 30 Female Leaders in the Creator Economy by Hello Partner. She is also Co-Founder of the European Influencer Marketing Alliance (EIMA).

LinkedIn

With over 15 years’ experience at some of the UK’s best-regarded agencies, Jo has strategised and directed social and influencer programmes for major consumer and corporate brands. She has worked across all areas of social, from community management to global campaigns, as well as supporting executives with personal branding and employee advocacy. Currently at MSL and working with colleagues across Publicis, she has partnered with leading brands including Adobe, Tesco and Unilever, and has contributed thought leadership to numerous industry publications from PR Week to The Drum.

LinkedIn

Karim founded Digital Streamers in 2016, a creator management and influencer marketing agency dedicated to elevating diverse creators through personalized representation.

With operations spanning across the UK, EU, GCC, and North America. More than a decade in the creator industry, a proven track record in talent management, strategic marketing campaigns, and delivering data-driven results. He has worked with global brands such as On, Amazon, Meta, Savage X Fenty and many more.

He also contributes industry insights to leading publications, including The Economist, Forbes, and others.

LinkedIn

LinkedIn

Katie Stoller is excited to come back for her fourth year as a GIMA judge! She began her career in LA working in fashion PR. After moving back to her hometown of Chicago, Katie completed her MA in PR + advertising at DePaul University’s award-winning program and went on to have a decade-long career working at top global PR agencies (Ogilvy, Ketchum and Golin). Since 2023, Katie has been independently consulting for agencies like VML, Acceleration Partners, MBooth and many more.

LinkedIn

Lara is an Associate Talent Partnerships Director with over 11 years of experience in the PR and creator marketing industries. Throughout her career, Lara has gained extensive experience in communications, collaboration negotiation, nurturing creator relationships, social media best practice, experiential integration and campaign strategy.
Lara’s focus is to create culturally relevant and mutually beneficial partnerships between brands and talent and has done so successfully across multiple verticals for brands such as Peloton, Campari Group, Coca Cola Group, Nike, LEGO and more.

LinkedIn

Over the past decade, Laura has worked across DTC, fashion, beauty, and wellness, leading
global teams and shaping growth, brand, social and influencer strategies for some of the world’s
most exciting brands.
She currently leads Global Partnerships at Wild, overseeing Influencer, Affiliate, B2B Partnerships,
Offline Marketing, and TikTok Shop, all driving a significant share of the company’s revenue. Before
that, Laura was a General Manager at THG Society, where she built and scaled a global influencer agency
and tech platform, managing a £27M influencer budget and driving major commercial success. Laura
also had the chance to lead global celebrity initiatives for Tommy Hilfiger, working with Zendaya,
Gigi Hadid and Lewis Hamilton as well as events such as the MET Gala and major Fashion Weeks.

LinkedIn

Leigh Temple is a seasoned marketing professional with over 15 years of experience at leading creative agencies in London, Paris and New York, including Ogilvy, Grey, and Saatchi & Saatchi.

Throughout her career, she has spearheaded award-winning integrated campaigns for world leading brands, driving both creative excellence and business impact.

As the Managing Director of UK Influencer Marketing at Brainlabs, Leigh combines her extensive creative background with with data-driven insights to develop innovative, high-performing influencer marketing campaigns that resonate authentically with audiences to highlight brand purpose and ignite sales growth.

LinkedIn

MacKenzie Green is Global Head of Social at Audible, an Amazon company, with 14+ years leading social and influencer strategy across Future PLC (Who What Wear, Marie Claire, etc.), NBCUniversal, BET+, and Betches Media. A Columbia Business School MBA and active BookTok creator, she operates at the intersection of brand, culture, and the creator economy — bringing both executive perspective and practitioner insight to evaluating influencer marketing excellence.

LinkedIn

Madolyn Grove has been in leading roles in global culture, media, entertainment, and tech for more than 15 years. She currently leads Creators and Entertainment at TikTok UK, supporting the next generation of digital talent to succeed on the platform and beyond. Recognised for launching and scaling creator-first platforms, formats and global brands, her expertise also extends to supporting and elevating the careers of some of the UK’s most promising digital talent.

LinkedIn

Senior marketing and creative products leader from Brazil and currently based in Mexico with nearly 20 years of experience across content platforms, creator strategy, media sales enablement, and digital innovation. Marcelo has a proven track record in launching and scaling creative solutions, leading go-to-market strategies, and working at scale with creators, agencies, and global brands across Latin America. Strong experience in generative AI applications for creative production, cross-functional leadership, and platform growth.

LinkedIn

Marit Tiesema is Global Director of Influencer Marketing at Augmentum Media and a Founding Member of the Global Influencer Council, with 9+ years of experience across agency, in-house, and consultancy roles. Having built and scaled influencer programmes at brands like Loop Earplugs, delivering campaigns with partners including McLaren and Tomorrowland, she brings a strategic lens that blends cultural relevance with performance to judging work that drives actual impact.

LinkedIn

Mayra Alcántara is a globally recognized expert in digital and influencer marketing, with over 15 years of experience across Latin America, the United States, and Europe.
She specializes in connecting brands with Gen Z and Gen Alpha audiences through culturally driven strategies at the intersection of content, culture, and business. As an early pioneer in influencer marketing, she has contributed to the discipline’s evolution globally.
Mayra is an independent consultant and international speaker. Her work bridges Europe and Latin America, bringing a cross cultural perspective to the industry.

LinkedIn

Meg is an influencer and partnerships specialist with over 8 years of experience shaping culture-led media strategies for global brands. Since joining Unilever in 2023, she has played a pivotal role in providing expert media, influencer and partnership guidance, helping to define the direction of influencer capability across Unilever’s diverse brand portfolio.
As Global Media Manager for Foods, Meg leads influencer and partnerships strategy, focusing on evolving Social First media approaches that authentically engage communities through culturally relevant, high-impact partnerships.

LinkedIn

Melissa Chapman is the CEO of Jungle Creations, an award-winning publisher-powered agency that turns social-first expertise into brand impact. She leads the agency in creating and producing bold, results-driven campaigns for brands like Disney, Red Bull, Superdrug, DFS, Heineken, and PepsiCo.

Melissa has spent over a decade in social and influencer marketing, helping scale Jungle’s media brands from 1 million to 150 million followers. She has worked closely with creators, commissioning culture-defining content and shaping influencer campaigns that drive real business results. Her leadership, innovation, and real-world impact have been recognised by esteemed industry bodies, including Ad Age, Management Today, The Drum, and Digiday.

LinkedIn

Michael is Head of Brand Marketing at Nespresso, leading brand strategy and campaigns across paid, organic and creator partnerships. His focus: building long-term brand equity without sacrificing commercial performance. Before Nespresso, he spent 10 years in agencies leading global accounts across EMEA + USA, experience that shaped his conviction that creativity is the multiplier behind effectiveness at scale. As a judge, he will be looking for work that goes beyond reach metrics: creatively disctinctive work grounded in genuine insight.

LinkedIn

With 20 years in marketing, including 15 in executive leadership, Nycole builds and leads strategies for Fortune 500s, startups, and challenger brands. She’s a builder at the intersection of brand, growth, and operations, creating in-house teams, global agency practices, and scalable content and performance marketing engines that spark connection and drive growth. She believes brands are defined by the stories they tell across every channel and touchpoint, and that the right story and messaging structures efficiently guide customers through nonlinear journeys.

LinkedIn

Paige Smith is a Social and Influencer Lead at Sky, where she drives strategic campaigns across the full portfolio of Sky brands, from entertainment to product. With over a decade of experience spanning PR, influencer marketing, and social media, she has built a strong track record of delivering impactful campaigns across the UK and Europe. Throughout her career, Paige has successfully launched major shows and high-profile brand initiatives, working with globally recognised names including Unilever, Live Nation, YSL, Deliveroo, W Hotels, and Coal Drops Yard.

LinkedIn

Ramon Isaac leads social and influencer strategy at Adobe, bringing over a decade of experience across the industry. Working at the intersection of creativity, content and culture, he partners with creators to help shape how brands show up in the world today.

LinkedIn

Rich is the Director for Social Marketing for Netflix in the UK. He’s responsible for the global social and creator campaigns for Netflix’s slate of UK productions across series, film, documentary and unscripted, and for how how the global slate shows up online in the UK.

LinkedIn

Sadie Daryan Safa is the Head of Social and Influencer Marketing for EMEA Google Marketing, leading the regional Center of Excellence. A strategic partner to Google’s executive group, she specializes in “0 to 1” growth and established the EMEA operating model for brand programming. Sadie leads a specialist team focused on AI automation, social intelligence, and governance. With 15+ years of leadership at Google and eBay globally, she is a London-based advisor to EMEA CMOs, recognized for driving marketing innovation at scale.

LinkedIn

Sarah is the Head of Growth Partnerships & Influencer Marketing at Wix, where she built the company’s influencer program from the ground up, scaling it to 500+ partnerships and 2,000+ pieces of content per year across five markets. A Founding Member of the Global Influencer Council, she has been featured in Forbes, Adweek, and The Drum, and spoken at many online and offline events. Beyond Wix, she has built a LinkedIn community of 33,000 marketers by sharing honest conversations about what actually works in influencer marketing – and what doesn’t.

LinkedIn

The brain behind billions of views at Crocs, Duolingo, Smosh, TV and more. Sarah Whittle is an award-winning Director and Strategist that’s worked across television, comedy, tech, beauty and CPG brands. In 2024, she was honored on AdAge’s 40 Under 40 list and recently left the Duolingo Brand Marketing team to build her own empire (Unicorn Social) advising, directing and creating… You can see her (and her cats) on the internet @rudeunicorns and her internet expert musings on LinkedIn and her newsletter.

LinkedIn

Scott Guthrie is the director-general of the Influencer Marketing Trade Body – the UK’s not-for-profit professional membership organisation for influencer marketing agencies, influencer talent agencies and influencer marketing platforms.

Scott authored the entry titled: ‘Understanding Influencers’ in the Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs and wrote the chapter ‘Virtual Influencers: More Human Than Human’ for Influencer Marketing: Building Brand Communities and Engagement – an academic textbook published by Routledge.

LinkedIn

Sedge Beswick is a consultant, exited founder, brand advisor and investor, operating at the intersection of brands, culture, business growth and motherhood. With a career spanning senior in-house brand roles, building, scaling and exiting her own agency, and building a portfolio career alongside raising two children, Sedge brings lived experience from every side of the table. She works with founders, senior leaders and brands navigating growth, change and inflection points, helping them make clearer decisions without burning out or buying into outdated success narratives. Known for her straigh

LinkedIn

Stevie leads Omnicom Media’s influencer marketing strategy, helping brands integrate creators into broader media and growth plans. his work focuses on navigating a fast-changing landscape shaped by platform dynamics and shifting discovery behaviours, ensuring influence operates as a channel with measurable commercial impact. 

With extensive experience across influencer marketing and social strategy, Stevie has advised global brands, including P&G, Vinted and Netflix, where he helped shape and scale creator strategy in the UK.