Shirin Nazemzadeh has over 17 years’ experience in partnership marketing within a variety of industries including sports, experiential and gaming. Shirin has extensive experience in developing and managing client relationships with major brands including The Coca-Cola Company, Procter and Gamble, Oracle, Enterprise and Lavazza Coffee. Additionally, she has managed partner activations at events ranging in size from small experiential programs in the U.S. to large-scale events such as US Open tennis in New York and the Special Olympics World Games in Shanghai, China. She currently is the Head of agency relationships and new business development for AFK Group, a collection of agencies focused on talent management and influencer marketing, with expertise in gaming & esports. She earned a bachelor’s degree in Sports Science & Information Technology from Canterbury Christchurch College in the United Kingdom and her Master of Tourism Administration with a focus on Sports Management at George Washington University in the United States.