As Global President, Alex oversees clients, business growth, and strategy for The Goat Agency, the world’s largest influencer agency and WPP Media’s dedicated influencer arm. Having joined Goat as employee number 3 ten years ago, Alex has been instrumental in driving forward not just the Goat business, but the influencer industry as a whole. Throughout his career, he has overseen major clients and award-winning influencer work for the likes of Dell, Unilever, NIVEA, Amazon, 3M, Tesco andFormula E.